Dr. K.B. – Mobile Veterinary Service, Austin, TX
Client's name
Dr. Kevin Brown
Date
December 19, 2023
Service Type
Pricing & Client Acquisition Strategy
The Challenge
Dr. Kevin Brown, a mobile veterinarian, relied heavily on discounts to attract new clients, but this was unsustainable for long-term growth.
Our Approach
Dr. Brown joined the Vetripreneur Bootcamp, where he learned to:
- Shift his marketing strategy from discount-driven to value-driven.
- Position his services as premium without sacrificing client volume.
- Implement referral incentives for organic client growth.
The Solution
By adjusting his pricing model and marketing approach, Dr. Brown increased his client base by 40%, while maintaining profitable pricing.
Results & Impact
✅ 40% increase in new clients
✅ Sustainable, value-driven marketing model
✅ Higher profitability without discounts
